AI Insights · Timothy · January 2023
Top 5 Beauty Retail Apps on iOS in Hungary for Q4 2022
In Q4 2022, the top beauty retail apps on iOS in Hungary showed varied performance in terms of downloads and active users. Notino: profumi e cosmetici led with significant spikes in downloads and active users.
Despite the competitive landscape of beauty retail apps, the top 5 apps on iOS in Hungary for Q4 2022 displayed noteworthy trends in their weekly downloads and active user metrics. Here’s a closer look at their performance:
Notino: profumi e cosmetici experienced significant fluctuations in its weekly downloads. The app saw a notable spike in the week of December 5, reaching approximately 7.2K downloads. Active users also showed a considerable increase during the same week, peaking at around 8.4K. However, both downloads and active users decreased towards the end of the quarter, with downloads dropping to 639 and active users to 3.2K in the final week of December.
Douglas Parfüméria had a more stable performance with a notable increase in downloads during the week of November 14, reaching about 3.2K. The following weeks saw a decline, stabilizing at around 351 downloads by the end of December.
Lush Fresh Handmade Cosmetics maintained a low but steady download trend, peaking at 64 downloads in the week of November 7. Active users also saw a gradual increase, reaching 52 by the last week of December.
BEAUTY BAY showed modest download numbers throughout the quarter, peaking at 48 downloads in mid-November. Active user numbers remained relatively stable, fluctuating between 58 and 94, with a slight decline towards the end of the quarter.
Superdrug - Beauty and Health recorded minimal download activity, with the highest being 5 downloads in multiple weeks in October and November.
These insights highlight the variability in user engagement and acquisition among the top beauty retail apps in Hungary for Q4 2022. For more detailed analytics and trends, visit Sensor Tower.